
Let’s Talk Campaigns
What is the purpose of a social media campaign? Learn about some popular ones along with one of my favorites!

How Do I Get To Know My Own Brand Better?
Why are analytics important to social media professions and to content creators? What would the industry look like without them? Read more here!!

The Secret to Engagement
How can social media users increase engagement? Is there a secret? Find out here :)

Why Not Having a Social Media Plan Will be Detrimental to Your Brand
Every company has plans for every department, why should social media be any different? Read more about why not having one can cause brands to miss many opportunities to be successful!

How Much Money is Really Made Amongst Influencers?
Social Media has become a job for many. How does it pay the bills for people? How much money are micro-influencers and influencers really making?

The Power of a Personal Brand
Personal Branding and the intention behind having social media looks different for everyone. Here are some tips on how to maximize your presence regardless of your social media purpose!

Is Social Media Helping or Skewing Research?
With the access to data and information about us more accessible than ever, how does this affect us and the research industry?

My Fascination With Social Media
We all have our interests within a certain topic and here are some of mine!